Top 5 Social Apps Performance on Android in New Zealand, Q3 2024

In the third quarter of 2024, TikTok demonstrated a consistent revenue stream, starting at around $46K weekly and maintaining similar levels until September when it dipped to approximately $36K. Its weekly downloads saw a high of 8.2K in late July, followed by a gradual decline to about 4K by the end of September. Meanwhile, weekly active users began at over 516K, peaking mid-July at 547K before declining to around 467K by the quarter's end.

Facebook showed a steady revenue increase, beginning at $3.4K and reaching a peak of $4K in early September. Downloads fluctuated slightly, peaking at 6.4K in early August and declining to 4.7K by the end of the quarter. The active user base remained robust, maintaining over 1.4M throughout the quarter, with a slight increase towards the end.

Threads did not report any revenue during this period. However, downloads increased from 4.5K at the start of July to a high of 7.7K in mid-August, before settling at just under 5K by the end of September. Active users saw a growth trend, starting at 67K and rising to a peak of 78K in August, stabilizing at around 76K towards the quarter's close.

For Instagram, revenue remained relatively stable, ranging from $2K to $2.4K throughout the quarter. Weekly downloads were highest at 4.6K in mid-July and late July, decreasing to 3.1K by September's end. Active users fluctuated slightly, beginning at 830K and ending at 826K, with minor variations during the quarter.

Reddit experienced minimal revenue, with a peak of $121 in the last week of September. Downloads were highest at 2.4K in late July but dropped to 1.5K by the end of September. Active users remained fairly consistent, starting at 120K and hovering around 123K by the quarter's end.

These insights, sourced from Sensor Tower, highlight the dynamic performance of top social apps in New Zealand for Q3 2024. For more detailed data and further analysis, visit Sensor Tower.